Salesy

Most of us don't like being convinced. 

Convincing is salesy. Salesy because the motive is the sale. 

Persuasion is guiding someone down a path they like. A path that makes their life better. Persuasion is an art. It requires attainment, empathy, and story. 

It’s worth paying attention when you are being persuaded. You feel like they’re on your side, like they understand. You might not even remember what they said but you do remember how they made you feel. 

Selling is noble. Convincing is not.